Find out how to use Twitter as a tool in your viral marketing, communications, and customer service efforts. You’ll learn what Twitter is, what it can do for you and what it can’t do. Discover how to make the shift from push marketing to engaging your audience in a two-way communication, which is the key to successful social marketing.

Who should view this webinar:

Executive director/CEO
Director of Marketing
Fund development professional

Seminar Objectives
  • Learn the basics – how to create an account, get people to follow your tweets, what content to tweet.
  • Learn how to use tools like hash tags to engage your followers and encourage them to tweet about your organization
  • Learn how Twitter can 'humanize' you, your boss, or your organization among key constituents.
Seminar Information
Date Presented:
July 14, 2009 12:00 PM Eastern
1 hour
Using Twitter for Associations
Speaker Information
Suzanne Kart   [ view bio ]
Individual topic purchase: Selected
Certified Association Executive
Credit: 1.00
CAE Credit: In-person or live webcast participation earns CAE credit on an hour-for-hour basis, up to a maximum of 6 CAE credit hours. (Note: participation should be rounded to the nearest full hour. Half hour increments are rounded down.) Download, CD, and DVD purchases are not eligible for CAE credits.
PKC Price:$149.00
CD-ROM (Win)
PKC Price:$149.00