Web seminars (webinars) are being used more and more to inform, educate, and encourage participation by association members. This session gives you valuable tips for successfully introducing webinars as part of your association offerings. You will learn how web seminars can offer advantages over on-premise meetings and how they can complement your other events and proceedings.

Learn how to attract participation and registration at web-based events. Find out similarities and differences from staging and promoting traditional conferences. If you are new to the world of web seminars, you will gain an understanding of key tasks in preparing an event.

Ken Molay, president of Webinar Success and noted industry expert, gives you tips on what it takes to make your web seminars compelling and effective. You will learn practical considerations for producing web-based meetings for associations.

We will cover both free and charged-admission events. Topics include planning, production, technology considerations, marketing and promotion, delivery and presentation tips, and ways to improve interaction and engagement with your audience.

The 90-minute seminar includes time for an interactive question and answer session with the speaker.

Please CLICK HERE to submit questions or topics you would like to learn about during the webinar

Who Should Attend:

Association marketers and event managers currently using or considering adding webinars as part of their member services or educational curriculum.

Cancellation Policy:

A refund charge of $20 will be assessed for any webinar that is canceled.
Seminar Objectives
  • Strategies for promoting and marketing webinars
  • How webinars compare to traditional meetings and conferences
  • Mistakes that can undermine your webinar’s effectiveness
  • Important tasks and functional responsibilities for webinar producers
Seminar Information
Date Presented:
October 15, 2009 2:00 PM Eastern
Ken Molay
1 hour, 30 minutes
Webinar Fundamentals For Associations: Learning To Use Web Seminars
Speaker Information
Ken Molay   [ view bio ]
PKC Price:$149.00
PKC Price:$149.00
CD-ROM (Win)
PKC Price:$149.00
Individual topic purchase: Selected
Certified Association Executive
Credit: 1.50
CAE Credit: In-person or live webcast participation earns CAE credit on an hour-for-hour basis, up to a maximum of 6 CAE credit hours. (Note: participation should be rounded to the nearest full hour. Half hour increments are rounded down.) Download, CD, and DVD purchases are not eligible for CAE credits.
PKC Price:$149.00
CD-ROM (Win)
PKC Price:$149.00