It took radio 38 years to reach a market audience of 50 million, TV took 13 years and Facebook took only 2. The use of social media to reach current and potential customers is increasing every day in every business. Twitter, Facebook and Linked-in are only three mediums that have a great impact on how we communicate and market our continuing education courses and products. How do we tie in the new and ever growing method of marketing into our current marketing plans? How do we effectivly use these resources without watering down our current advertising attempts? This session will assist you in pulling all this together without too much pain and with a lot of success.
February 18, 2010 2:00 PM Eastern
Certified Association Executive
CAE Credit: 1.00: In-person or live webcast participation earns CAE credit on an hour-for-hour basis, up to a maximum of 6 CAE credit hours. (Note: participation should be rounded to the nearest full hour. Half hour increments are rounded down.) Download, CD, and DVD purchases are not eligible for CAE credits.